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Most peer-to-peer (P2P) fundraisers are created by your supporters themselves, from their donor portal. But not every supporter wants to — or can — set one up on their own. If a supporter calls in or emails asking for help getting a fundraising page started, your team can create it for them directly from the dashboard.

Who this is for

This path is a good fit for supporters who run into an accessibility or tech-comfort barrier with the self-service flow — for example, someone who doesn’t want to create a donor portal login, isn’t comfortable navigating the portal on their own, or would simply rather have your team set it up and send them the link.

Before you begin

Just like self-service P2P setup, you’ll want:
  • The campaign this fundraiser should roll up to.
  • A P2P preset configured with the checkout, fund, and branding you want the fundraiser to use (see “Setting Up Peer-to-Peer Fundraising” if you haven’t created one yet).
  • The supporter’s existing donor or household record in WeGive (search for them by name or email — if they’re new, add them as a supporter first).

Step 1: Open the Fundraisers area

In your dashboard, go to Elements → Fundraisers (listed as “P2P Fundraisers” in the left navigation). Click the blue + button to create a new fundraiser.

Step 2: Assign the fundraiser owner

On the create form, set Owner type to either Donor or Household, then search for and select the supporter’s record. This is the field that makes the fundraiser “theirs” — once saved, it behaves exactly like a fundraiser the supporter created themselves, including showing up on their donor portal profile if they ever do log in.

Step 3: Fill in the rest of the fundraiser

Complete the remaining fields the same way you would for any fundraiser:
  • P2P fundraiser name — what the page is called.
  • Campaign — the campaign this rolls up to.
  • Campaign fundraiser (optional) — pick this if the fundraiser should join an existing team/parent fundraiser.
  • Designation — the fund donations should route to (if not already set by the preset).
  • Goal, start date, and end date.
  • Background image and description — the story and visuals for the page.
  • Show leader board / Show activity / Hide fundraise button / Allow donations after end date — the same display and behavior toggles available on self-service fundraisers.

Step 4: Share the fundraiser with the supporter

Once saved, open the fundraiser and copy its public link (or QR code, if available) to send to the supporter. They can view and share their page immediately — no portal login required. If the supporter later wants to manage the page themselves, they can do so from their donor portal once they have a login, the same as any other P2P fundraiser owner.

Frequently asked questions

Does a staff-created fundraiser work differently from one a supporter creates themselves? No. Once created, it’s the same kind of fundraiser — same donation flow, same reporting, same email journeys (like fundraiser-created or goal-met notifications). The only difference is who filled out the create form. Can I change the owner later? Yes — open the fundraiser’s edit screen and update the owner the same way you set it initially. What if the supporter doesn’t have a WeGive record yet? Add them as a supporter (donor or household) first, then follow the steps above — you’ll be able to search for and select their new record as the owner.
Last modified on October 5, 2026